WTM Global Hub

New Top-tier Tour Leader Training Aims to Fill the Tourism Market Gap

A new Tour Leader Training Program is soon to hit the travel market with online training materials and real-world experience.

“With the launch of TourCademy, we are dedicated to elevating the visibility of the Tour Leader profession and making this dynamic career accessible to a broader audience.” Barend Potgieter, Chief Operating Officer.

Who and what is TourCademy?

TourCademy is an online learning platform equipping the free spirits of the world with the knowledge, skills, experience and support system required to become a Tour Leader.

Anyone with the following attributes can find their freedom with a life on the road:


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How will the tourism industry benefit from this platform?

TourCademy will train the next generation of Tour Leaders and equip them with everything they need to successfully start in the industry.

“Some people might not even be aware that such an amazing job opportunity exists. So we’re excited to introduce a new generation to the best job in the world.” Victoria Messer, Crew Manager & Tour Leader.

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