ATM to unlock full tourism potential of Saudi, India, Russia & China

ATM to unlock full tourism potential of Saudi, India, Russia & China

New forums and events to place spotlight on tourism opportunities from leading source markets for Middle East destinations

Arabian Travel Market 2020 (ATM) has launched a new series of buyer forums and networking events focused on India, Saudi Arabia, China and Russia’s growing outbound potential, as GCC travel and tourism companies and destinations look to attract a larger share from these major source markets.

Following the successful launch of the ‘Arabia China Tourism Forum’ at ATM 2019, these new forums and networking events have been designed to explore the untapped opportunities that India, Saudi Arabia, China and Russia’s expanding tourism markets present while advising travel, tourism and hospitality professionals, on how to attract and cater to these key markets.

As part of the networking sessions, ATM will be inviting 150 hosted buyers from India, China, Russia and the Middle East as well as partnering with CBN Travel & MICE once again to bring an additional 84 new buyers from China.

Danielle Curtis, Exhibition Director ME, Arabian Travel Market (ATM), which takes place at Dubai World Trade Centre from 19-22 April 2020, said: “Identifying the key players in the top source markets, along with current and emerging industry trends are two of the most valuable insights ATM has to offer. Therefore, the 2020 edition will continue to follow that successful model with a packed agenda, including new forums and networking opportunities as well as an engaging seminar programme.”

Looking at the UAE alone, according to research from Colliers International, in partnership with ATM, the number of Indian visitors travelling to the UAE is expected to increase at a Compound Annual Growth Rate (CAGR) of 7% to 3.01 million by 2023, while arrivals from Saudi Arabia will witness an increase of 2% to 1.76 million during the same period.

The data also predicts an above average annual growth rate for both Russian and Chinese arrivals to the UAE, with the number of Russian tourists expected to increase at a CAGR of 12% to 1.6 million and Chinese tourists estimated to increase at a CAGR of 8% to 1.27 million by 2023.

Taking a look at the key drivers, beside Expo 2020 which is now less than one year away, Indian, Saudi Arabian, Chinese and Russian visitors have grown in recent years due to the introduction of additional and direct airline routes; relaxed visa regulations; the growth of their respective economies; increased disposable incomes and a new generation of leisure attractions and retail destinations as well as a broad range of hotels and resorts across the region.

Curtis said: “Over recent years in particular, sentiment at ATM has reflected the growth in these tourists to the Middle East and as we look ahead to the 2020 edition of the show we are seeing more hotel and travel professionals than ever before eager to capitalise on the significant opportunities presented by these key markets.”

ATM, considered by industry professionals as a barometer for the Middle East and North Africa tourism sector, welcomed almost 40,000 people to its 2019 event with representation from 150 countries. With over 100 exhibitors making their debut, ATM 2019 showcased the largest ever exhibition from Asia.

Adopting Events for Tourism Growth as the official show theme, ATM 2020 will build on the success of this year’s edition with a host of seminar sessions discussing the impact events have on tourism growth in the region while inspiring the travel and hospitality industry about the next generation of events.

-ENDS-

About Arabian Travel Market (ATM)

Arabian Travel Market is the leading, international travel and tourism event in the Middle East – introducing both inbound and outbound tourism professionals to over 2,500 of the most breathtaking destinations, attractions and brands as well as the very latest cutting-edge technologies. Attracting almost 40,000 industry professionals, with representation from 150 countries, ATM prides itself on being the hub of all travel and tourism ideas – providing a platform to discuss insights on the ever-changing industry, share innovations and unlock endless business opportunities over the four days.  New to ATM 2020 will be the Travel Forward, a high-end travel and hospitality innovation event, dedicated conference summits and ATM buyer forums for key source markets India, Saudi, Russia and China as well as the Responsible Tourism Awards.

To find out more, please visit: www.arabiantravelmarket.wtm.com.

ATM 2020 will take place from Sunday 19th April – Wednesday 22nd April 2020 #IdeasArriveHere

About Arabian Travel Week

Arabian Travel Week is a festival of events taking place within and alongside Arabian Travel Market 2020 including ILTM Arabia and Travel Forward – a new travel tech and hospitality innovation event launching this year – as well as ATM Buyer Forums and ATM Speed Networking Events. Providing a renewed focus for the Middle East’s travel and tourism sector – under one roof over the course of one week – Arabian Travel Week will be returning to Dubai World Trade Centre from Sunday 19th April – Thursday 23rd April 2020. For more information visit: arabiantravelweek.com

About Reed Exhibitions

Reed Exhibitions is the world’s leading events business, enhancing the power of face to face through data and digital tools at over 500 events a year, in more than 30 countries, attracting more than seven million participants.

About Reed Travel Exhibitions

Reed Travel Exhibitions is the world’s leading travel and tourism event’s organiser with a growing portfolio of more than 22 international travel and tourism trade events in Europe, the Americas, Asia, the Middle East and Africa. Our events are market leaders in their sectors, whether it is global and regional leisure travel trade events, or specialist events for meetings, incentives, conference, events (MICE) industry, business travel, luxury travel, travel technology as well as golf, spa and ski travel. We have over 35 years’ experience in organising world-leading travel exhibitions.

About World Travel Market

World Travel Market (WTM) portfolio comprises four leading B2B events across four continents, generating more than $7 billion of industry deals. In addition to ATM, the events are:

WTM London, the leading global event for the travel industry, is the must-attend three-day exhibition for the worldwide travel and tourism industry. About 50,000 senior travel industry professionals, government ministers and international media visit ExCeL London every November, generating about £3.4 billion in travel industry contracts. http://london.wtm.com/.

Next event: Monday 4 – Wednesday 6 November 2019 – London #IdeasArriveHere

WTM Latin America attracts about 9,000 senior executives and generates about US$374 million of new business. Taking place in Sao Paulo, Brazil, this show attracts a global audience to meet and shape the direction of the travel industry. More than 8,000 unique visitors attend the event to network, negotiate and discover the latest industry news. http://latinamerica.wtm.com/.

Next event: Tuesday 31 March to Thursday 2 April 2020 – Sao Paulo.

WTM Africa launched in 2014 in Cape Town, South Africa. Nearly 5,000 travel industry professionals attend Africa’s leading inbound and outbound travel and tourism market. WTM Africa delivers a proven mix of hosted buyers, media, pre-scheduled appointments, on-site networking, evening functions and invited travel trade visitors. http://africa.wtm.com/.

Next event: Monday 6 to Wednesday 8 April 2020 – Cape Town.

Media contact:

NATHALIE VISELE

Director

Arjaan Office Tower, Dubai Media City

Dubai, United Arab Emirates

Tel: +971 4 365 2711 | Mobile: +971 50 457 6525

E-mail: nathalie.visele@shamalcomms.com

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