These are the trends to expect for UK camping holidays in 2021

These are the trends to expect for UK camping holidays in 2021

A brand new report from camping experts Cool Camping has revealed the key trends the industry can expect to see in 2021.

The UK Camping Trends Report 2021 has analysed bookings and online site traffic to determine the top destinations, amenities, accommodation types and more that campers will be looking to snap up this year.

2020 was a record year for UK camping holidays; with international travel severely restricted most of the year more people than ever turned to a camping staycation for their holiday. Cool Camping predicts the popularity of camping holidays to continue in 2021.

The newly released report has found the Lake District to be the most popular UK camping destination, with New Forest and Cornwall also front runners.

The camping providers analysed page views to their destination pages over the past year, with the Lake District accounting for over 16% of all page views.

The report also looked at the most popular accommodation types, and perhaps surprisingly in spite of the modern offerings of bell tents, tipis and treehouses it was the standard grass pitch which remained the most popular accommodation choice by far – accounting for over 62% of all bookings over the past year.

That said, treehouses are still tipped to be one of the most in-demand camping trends as the interest in treehouse campsites greatly outweighs availability, with an estimated 1,624 interested customers to every one treehouse available based on on-site page views vs. stock availability.

Another more luxurious feature proving popular with glamping customers is glampsites which include a hot tub. Cool Camping report that over 45% of page views to their glamping options on-site, were to properties which boasted a hot tub.

Other interesting stats reported in the study include:

  • 47.5% campers travel with children
  • The average camping holiday duration is 2.76 nights
  • The average cost of a camping holiday is £186.23

Looking ahead to this year, new trends which Cool Camping anticipate include a rise in ‘en-pitch’ facilities featuring private toilets, and a continued rise in temporary pop-up campsites which we saw an influx of in 2020.

View the full report here

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