The Gambia Tourism Board is placing its emphasis for WTM London 2017 on developing regional routes from the UK to The Gambia, in particular encouraging operators to fly from Scotland.

The trade team are also targeting a varied demographic by introducing new tour operators to the destination, encouraging more people than ever before to come and visit ‘the sunshine coast of Africa’. The tourism board has already seen success this year with the introduction of Saga Holidays, and are looking forward to future developments.

Stand: AF350