Press Conference: Jamaica on the luxury list for 2021

Press Conference: Jamaica on the luxury list for 2021

Jamaica to receive a 300% increase in Club Class and Upper Class seats out of London with expanded luxury resort offering

Jamaica is the premier holiday choice for luxury travellers in 2021, and both British Airways and Virgin Atlantic see the potential in the destination launching new service to Montego Bay from Gatwick and Heathrow, respectively. This will result in an increase of 300% in Club Class and Upper Class seats to the island per week and will offer travellers more flexibility on their travel dates and departure airport from the UK. Montego Bay Airport also has a private air terminal for private jets for those that want to travel in luxury.

Whilst beautiful beaches and sparkling Caribbean Sea as the perfect backdrop to a luxurious retreat, seclusion and privacy is now more important than ever and Jamaica’s exceptional luxury resort offerings truly set the destination apart. With new accommodations and extended refurbishments now complete at some of the destination’s most sought-after resorts, travellers will be able to unwind with indulgent spa treatments, private beach dining options and private limousine or helicopter transfers.

Eclipse at Half Moon

Nestled between the rolling hills of Montego Bay and the Caribbean Sea, the new Eclipse at Half Moon is a celebration of authentic Jamaican culture. The resort features 57 new villas, a stunning infinity-edge pool, and a private beachfront with a natural swimming cove. Surrounded by lush, tropical gardens, the villas offer maximum flexibility for families or small groups, butler services, large great room, indoor/outdoor showers, living and dining terraces, with incredible ocean views.

Geejam Collection expands iconic Geejam Hotel

The Geejam Collection’s luxury resort, the Geejam Hotel, opened its Marumba Studios earlier this year with 12 new rooms spread across six acres. Located in the heart of the Jamaican rainforest, with easy access to two mountain ranges, a private beach, and the nearby town of Port Antonio, Geejam aims to provide guests with a space that inspires creativity with on-site recording studio  and offers a taste of authentic Jamaican culture. Geejam is also home to an infinity pool, a state-of-the-art functions and events area, complete with a live stage, DJ booth, and recently re-vamped Bushbar. For something more private, guests can opt for the Cocosan Villa at Geejam and private plane or helicopter transfers can be arranged to a nearby airstrip.

Tryall Club Villa Resort opens new beach club and expands private beach

The Tryall Club Villa Resort has debuted a new beach club, with an expanded private beach, a new infinity pool, lounge area, bar and grill. With access to its private shoreline and beach club, The Tryall Club offers a unique portfolio of villas ranging from luxury oceanfront beach houses and expansive, beautifully presented villas that are perfect for multi-generational families.

At Anticipation Villa, guests are surrounded by the of the endless ocean views and the elegance of the property, featuring a living area, formal dining toom, a large terrace and private infinity pool. Guests can be pampered by the professional team of chef, butler and housekeepers, or retreat to explore the on-site nature trail, enjoy a round of golf or find their zen during a yoga practice in the gazebo at the end of the pier.

Round Hill unveils new Villa Retreat package

As Round Hill Hotel and Villas looks ahead to its reopening in September, the iconic Jamaican resort has announced its new Villa Retreat package. Designed for the ultimate luxury seclusion, the Villa Retreat package offers guests a private oasis to create lasting memories with family and friends, while safely enjoying the warmest Jamaican hospitality. When booking the Villa Retreat package, guests may choose from one of the 27 private villas, all equipped with open-air living spaces, expansive bedrooms and well-appointed bathrooms, alongside private pools, and includes a pre-arrival virtual meeting with the chef and concierge to plan guests’ stay. Travellers can also enjoy a selection of private experiences on-property such as a beach barbecue, romantic picnic, tour of the organic vegetable garden with their chef.

Elizabeth Fox, Regional Director UK/N Europe, Jamaica Tourist Board commented, “We’re thrilled that Jamaica’s luxury offering has been further expanded to meet the needs of today’s discerning traveller. The increased flight routes and additional Club and Upper Class seats mean travellers will have more choices when it comes to travelling to Jamaica, whether that’s arriving into Montego Bay with Virgin from Heathrow or with British Airways from Gatwick.”

“Our world-class luxury resortshave recognised the changing requirements of travellers in today’s climate, and these exciting developments mean there is now more options for those in search of an opulent, Jamaican retreat. Opting for a more private holiday option will provide an added layer of reassurance so that travellers can unwind and simply enjoy their stay in Jamaica.”

For more information and inspiration on travelling to Jamaica, visit:




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Notes to Editors:

About Jamaica Tourist Board

About Jamaica Tourist Board

The Jamaica Tourist Board (JTB), founded in 1955, is Jamaica’s national tourism agency based in the capital city of Kingston. JTB offices are also located in Montego Bay, Miami, Toronto and London. Representative offices are located in Berlin, Barcelona, Rome, Amsterdam, Mumbai, Tokyo and Paris.

This year, the JTB was declared the Caribbean’s Leading Tourist Board by the World Travel Awards (WTA) for the thirteenth consecutive year and Jamaica was declared the Caribbean’s Leading Destination for the fifteenth consecutive year. Jamaica also earned the WTA award for the World’s Leading Cruise Destination and Leading Meetings & Conference Centre for the Montego Bay Convention Centre. Most recently, Jamaica was named as one of the “Best Places to Go in 2020” according to CNN, Bloomberg and Forbes. Jamaica was awarded three gold 2020 Travvy Awards including Best Culinary Destination, Caribbean/Bahamas; Best Tourism Board Overall and Best Tourism Board, Caribbean/Bahamas. In 2019, TripAdvisor® ranked Jamaica as the #1 Caribbean Destination and #14 Best Destination in the World. In 2018, the International Council of the Pacific Area Travel Writers Association (PATWA) named Jamaica the Destination of the Year and TravAlliance Media named JTB Best Tourism Board, and Jamaica as Best Culinary Destination, Best Wedding Destination and Best Honeymoon Destination. Jamaica is home to some of the world’s best accommodations, attractions and service providers that continue to receive prominent global recognition.

For details on upcoming special events, attractions and accommodations in Jamaica go to the JTB’s Web site at or call the Jamaica Tourist Board at +44 207 225 9090. Follow the JTB on Facebook, Twitter, Instagram, Pinterest and YouTube. View the JTB blog at


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