(Mallorca – November 18, 2016) With over 400 buyers, more than 500 golf tourism suppliers and in excess of 14,000 meetings taking place, this year’s International Golf Travel Market (IGTM) held at Son Termes in Mallorca, has been hailed as a huge success.
Recognised as the world’s premier global event for golf tourism suppliers, buyers and media, the event was concluded by the 17th annual IAGTO Awards ceremony, which recognised the world’s finest golf destinations and also spotlighted venues and resorts that embrace sustainability. The awards are organised by global golf tourism organisation, and IGTM partner, IAGTO (International Association of Golf Tour Operators).
The glittering awards evening, staged at the world-famous Son Amar Auditorium just north of the island’s capital of Palma, saw some of the golf industry’s best-performing destinations celebrated, including South Africa, Thailand, Spain, Mexico and Florida, USA.
Also celebrated during the evening were the Golf Resort of the Year from three geographic regions, with Costa Navarino, Greece claiming the European award, Barefoot Resort & Golf, Myrtle Beach, South Carolina, USA, winning the North America category, while Laguna Golf Lăng Cô in Vietnam won the Rest of the World prize.
In the Sustainability Awards, staged in association with GEO (Golf Environment Organization), golf resorts from Africa, Asia, Europe and The Americas were recognised.
Winners for 2017 were split into five award categories: Nature Protection (The Great Rift Valley Lodge & Golf Resort, Kenya); Resource Efficiency (Pebble Beach Resorts, California, USA); Community Value (Laguna Golf, Phuket, Thailand); Outstanding Commitment to Sustainable Golf (Machrihanish Dunes, Scotland); and Sustainable Golf Destination of the Year (Hilton Head Island, South Carolina, USA).
This year’s IAGTO Undiscovered Golf Destination of the Year Award was presented to Europe’s Kärnten – Alpe Adria Golf, a golf region extending from the south side of The Alps down to the Adriatic Sea.
Peter Grimster, IGTM Exhibition Manager, said: “The three days of IGTM continue to act as an important hub for the global golf travel industry and this year’s event in Mallorca has been a particular success for buyers and golf tourism suppliers.
“As in previous years, the IAGTO Awards act as a fitting conclusion to the week, which underlined a growing optimism in the industry and showcased many successful, established golf destinations and resorts and many new, emerging and interesting golf travel regions across Asia, Europe, Africa and The Americas.
“I would also like to take this opportunity to thank the beautiful holiday island of Mallorca for hosting this year’s edition and we look forward to Cannes in France next year, which promises to be very special.”
The full list of 2017 IAGTO Awards winners is:
Golf Destination of the Year
• Africa, Gulf States & Indian Ocean: Western Cape, South Africa
• Asia & Australasia: Chiang Mai Province, Thailand
• Europe: Andalucía, Spain
• Latin America & Caribbean: Los Cabos, Mexico
• North America: North Florida, USA
Golf Resort of the Year
• Europe: Costa Navarino, Greece
• North America: Barefoot Resort & Golf, Myrtle Beach, South Carolina, USA
•Rest of the World: Laguna Golf Lăng Cô, Vietnam
IAGTO Undiscovered Golf Destination of the Year
Kärnten – Alpe Adria Golf
• Nature Protection: The Great Rift Valley Lodge & Golf Resort, Kenya
• Resource Efficiency: Pebble Beach Resorts, California, USA
• Community Value: Laguna Golf, Phuket, Thailand
• Outstanding Commitment to Sustainable Golf: Machrihanish Dunes, Scotland
• Sustainable Golf Destination of the Year: Hilton Head Island, South Carolina, USA
The 2017 edition of IGTM, will be hosted in Cannes, France, December 11-14.
For more information about IGTM visit: www.igtm.co.uk
NOTE TO EDITORS
About Reed Travel Exhibitions
Reed Travel Exhibitions (RTE) is the world’s leading travel and tourism events organiser, with a wide-ranging portfolio of 22 international events in 13 countries throughout the Americas, Europe, the Middle East, Asia Pacific and Africa. Its market-leading, business-to-business events cover all elements of travel and tourism, including leisure travel, luxury travel, meetings, events, incentives and business travel, as well as golf and ski travel.
RTE is part of Reed Exhibitions. www.reedtravelexhibitions.com