WTM Latin America will have panels dedicated to technology in tourism

WTM Latin America will have panels dedicated to technology in tourism

Important names of the industry, such as Skyscanner, Global Rescue, and Mabrian Technologies will be present at the event

São Paulo, July 21th 2021– One of the highlights of this year’s WTM Latin America Virtual, which will be held on August 10th, 11th, and 12th, and which gathers people from several countries, will be the set of discussions on the different technologies that countries are taking on to move forward and ensure ongoing resilience for travel destinations and providers.

The 9th edition, which takes place 100% online, will feature three 20-minute sessions with experts such as Dan Richards, CEO of Global Rescue, Carlos Cendra, CMO of Mabrian Technologies, and Stephanie Boyle, Global Head of Communications at Skyscanner.

To Thaís Del Ben, marketing manager at WTM Latin America, this panel focused on technology can help professionals in the field to boost their businesses. “We have been through hard times and we are in the process of retaking.  In the meantime, technology has become something even more necessary and will continue to be essential in the contact with customers and partners. Anyone who knows how to use this tool can reap good fruit now and in the future”, says she.

Check out more information about the participants and the themes that will be covered by each of them:

Dan Richards, Founder and CEO of Global Rescue, and Michael Goldsmith, President of Magellan Marketing

August 10th, at 8:30 am

Michael, who has more than three decades of experience in the industry of travel, destination marketing, strategic planning, crisis management, aviation, development of business and hospitality, and conventions with some of the world’s most iconic travel brands, will be the interviewer on a conversation with Dan Richards, who has served as Executive Director of Global Rescue since he founded the company, in 2004.

Besides that, he is also President of Crisis Services Company, a Vermont-based captive insurance company, and is a member of the Travel and Tourism Advisory Board at the US Department of Commerce.

As a reference for major media on issues related to crises, mitigation, and travel risk management, in the lecture produced and dedicated to WTM Latin America, Richards will highlight the key roles that different technologies are taking on to advance and ensure continuous resilience to destinations and travel suppliers.

Carlos Cendra, CMO at Mabrian Technologies

August 11th, at 8:30 am

Marketing Director, Communication Manager, and Travel Intelligence Analyst at Mabrian Technologies, Carlos Cendra will give a lecture on technology in commerce, franchising, and hospitality, aimed at globalizing the use of Big Data analytics in the tourism sector and leading decision-making based on facts.

Stephanie Boyle, Global Head of Communications at Skyscanner

August 12th, at 8:30 am

Sthephanie Boyle is a leader in the area of communications with the global industry and Skyscanner partners. Together with the team, Stephanie builds relationships with major associations and stakeholders within the travel and tourism industries.

During the conversation with Lloyd Waller, Professor of Digital Transformation Policy and Governance at the Department of Government at the University of the West Indies, Boyle will explore how technology is being used on behalf of the user to pinpoint what their needs are and how the best product can be offered so their desires are met.

In this link it is possible to verify the days and times of all the lectures.

Registration for WTM Latin America can be made at this link.

Service:

WTMLatinAmericaVirtual:

August 10th, 11th, and 12th (Tuesday, Wednesday, and Thursday)
From 8:00 am to 3:00 pm (BRT) or from 12:00 pm to 7:00 pm (GMT)

Credentials at: this link

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WTM Latin America is the three day must-attend business-to-business (B2B) event which brings the world to Latin America and promotes Latin America to the world.

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