At midday today the 25th edition of Arabian Travel Market, the leading global event for the Middle East, got underway!
Inbound and outbound tourism professionals filled the halls, all here to discover 2,800 products and destinations from around the world and access an invaluable education programme.
Branding and selling on social media…
First-up was a look at how to create a Unique Selling Proposition on social media and integrate this into your travel business to drive sales.
Moderator Shane Dallas of The Travel Camel was joined in the Travel Tech Theatre by Facebook’s Travel Lead, Khaled Absi Halabi and Tom Otton of Create Media Group for an insightful conversation on this hot topic.
Following the session, we chatted to Khaled to learn more:
Future Travel Experiences…
Kicking off proceedings on the prestigious ATM Global Stage today was look into the future.
With the way in which we ‘travel’ set to rapidly evolve over the next few years, this timely session addressed everything from new modes of transport to in-flight and airport experiences.
Joining this morning’s high-profile panel was Virgin Hyperloop One’s, Harj Dhaliwal. We caught-up with Harj straight from the stage for his views on what lies ahead.
Exhibitors on show…
#ATMDubai 2018 welcomes more than 2400 exhibitors from every sector of the travel industry, everything from Destinations, Travel Technology, Airlines, Cruise, Hospitality, Car Rental, Medical and Spa & Wellness is on show here at the Dubai International Convention and Exhibition Centre.
Earlier today we chatted with exhibitor Big Bus Tours who told us why they are here. You can find them over on stand ME2300.
Here is what they had to say:
Distribution evolution and latest industry trends…
This afternoon in the Travel Tech Theatre was a look at how emerging technologies and trends are disrupting the landscape of the travel industry.
The session provided an in-depth insight into how travel operators are adapting to deal with these changes and in particular an increasing focus on, and demand for, personalisation and merchandising technology.
Following the session, we spoke to panelist Jorge Vilches, Senior Vice President, Air Line of Business at Sabre for a round-up of the key points:
More to come tomorrow…
That covers just some of day one at #ATMDubai 2018, there are still three more packed days to come!
Thanks to those who attended today, we look forward to seeing you again tomorrow. For those who didn’t attend, if you haven’t already, you can still register to attend for free below
For more from today and throughout #ATMDubai 2018, join us on Social Media for all the latest updates and insight live from the show floor.
@ATMDubai | #ATMDubai
Plus, don’t miss all the latest video content live from inside #ATMDubai 2018 here >