The Egyptian Tourism Authority registered a 56% increase in the number of tourists from Latin America in 2017
The setting for fascinating stories, great monuments and the mighty Nile River, Egypt will be present at WTM Latin America 2018 – the world’s number one event for the Latin American travel industry. The official Egyptian representative will be in Sao Paulo between April 3rd and April 5th, at Expo Center Norte, to take part in the 6th edition of the event.
According to Mohamed Mohsen Ismail, director of the Latin American and Iberian Peninsula unit of the international tourism sector of the Egyptian Tourism Promotion Council, the purpose of being at the segment’s main event in Latin America is to promote the destination in Brazil and in other countries of South America and Central America, in addition to boosting networking and business generation with tourism operators and analysing the sector’s global trends.
“WTM Latin America is one of the region’s most important events and we expect that the 2018 edition will be a success as it was in the previous years. For Egypt, Latin America is a market that has great potential, since tourists in the region usually have the capacity for long-stay trips” emphasizes the director.
During the three days of the event, visitors will have the opportunity to find out a bit more about the region’s main attractions. Among the things that will be on show this year will be Cultural Tourism, exhibiting Luxor, Aswan and Cairo, as well as the Sun & Sea route, which includes the Red Sea and the Mediterranean and the Holy Family route.
By means of increasing investment in airports and security, Egypt has been able to leverage the number of visitors. “In 2017 we had a 56% increase in the number of tourists from Latin America, vis-à-vis the previous year,” points out Ismail. The WTTC (World Travel & Tourism Council) expects that the country will receive more than 12,000 international tourists by 2027, representing an increase of 10% a year.
According to the WTTC, in 2016 investment in the tourism sector in Egypt represented roughly 11.9% of GDP (Gross Domestic Product) and the forecast is this that figure will rise to one of 12.4% over the next ten years.
“Egypt is already one of WTM Latin America’s traditional partner and its participation in the 6th edition of the event further strengthens the region for tourists from Latin America, especially Brazil, which is one of the points of focus of investment in the region”, explains Luciane Leite, WTM Latin America’s managing director.
For those who are interested, registration should be done by means of the website itself:
WTM Latin America 2018
Venue: Expo Center Norte, Rua José Bernardino Pinto, 333, V. Guilherme – São Paulo
Date/Time: April 3rd to April 5th (April 3rd and 4th, from 12.00 to 8.00 p.m., and April 5th, from 12.00 to 6.00 p.m.)
About World Travel Market
World Travel Market (WTM) portfolio comprises six leading B2B events across four continents, generating more than $7bn of industry deals. The events are:
WTM Latin America, now in its sixth edition, attracts about 9,000 unique senior executives. The event generates about US$374 million of new business. Taking place in Sao Paulo, Brazil, this show attracts a global audience to meet and shape the direction of the travel industry. More than 7,000 unique visitors attend the event to network, negotiate and discover the latest industry news. http://latinamerica.wtm.com/. Next event: 3-5 April 2018 – Sao Paulo.
WTM London, the leading global event for the travel industry, is the must-attend three-day exhibition for the worldwide travel and tourism industry. About 50,000 senior travel industry professionals, government ministers and international media visit ExCeL London every November, generating about £2.8 billion of travel industry contracts. http://london.wtm.com/. Next event: 5-7 November 2018 – London.
T>F Travel Forward is a new travel technology event co-located with WTM London 2018 and part of the WTM portfolio of events. The inaugural T>F Travel Forward conference, exhibition and buyer programme will take place on 5 – 7 November 2018 at ExCeL London, showcasing next-generation technology for travel and hospitality.
WTM Africa launched in 2014 in Cape Town, South Africa. Nearly 5,000 travel industry professionals attend Africa’s leading inbound and outbound travel and tourism market. WTM Africa delivers a proven mix of hosted buyers, media, pre-scheduled appointments, on-site networking, evening functions and invited travel trade visitors. http://africa.wtm.com/. Next event: 18-20 April 2018 – Cape Town.
Arabian Travel Market (ATM) is the leading, international travel and tourism event in the Middle East for inbound and outbound tourism professionals. ATM 2017 attracted almost 40,000 industry professionals, agreeing deals worth US$2.5 billion over the four days. The 25th edition of ATM will showcase more than 2,500 exhibiting companies across 12 halls at Dubai World Trade Centre, making it the largest ATM in its 25-year history. http://arabiantravelmarket.wtm.com/ www.wtmworld.com. Next event: 22-25 April 2018 – Dubai.
International Golf Travel Market (IGTM) is the meeting place for the global B2B golf travel community. Taking place annually since 1998, IGTM brings together more than 500 golf tourism suppliers and 400 pre-qualified buyers for four days of unmissable pre-scheduled appointments and exclusive networking opportunities. Showcasing a different golf destination every year, IGTM brings together 1,400 golf tourism professionals from more than 65 countries. http://igtm.wtm.com/. Next event: 15-18 October 2018 – Slovenia.
About Reed Exhibitions
Reed Exhibitions is the world’s leading events business, enhancing the power of face-to-face through data and digital tools at more than 500 events a year, in more than 43 countries, attracting more than seven million participants. East, Asia Pacific and Africa and organised by 41 fully staffed offices. Reed Exhibitions serves 43 industry sectors with trade and consumer events. It is part of the RELX Group plc, a world-leading provider of information solutions for professional customers across industries.
About Reed Travel Exhibitions
Reed Travel Exhibitions is the world’s leading travel and tourism events organiser with a growing portfolio of more than 22 international travel and tourism trade events in Europe, the Americas, Asia, the Middle East and Africa. Our events are market leaders in their sectors, whether they are global and regional leisure travel trade events, or specialist events for meetings, incentives, conference, events (MICE) industry, business travel, luxury travel, travel technology as well as golf, spa and ski travel. We have more than 35 years’ experience in organising world-leading travel exhibitions.
Press Support – World Travel Market Latin America
More information, please contact:
Paul Nelson – WTM Portfolio PR Manager
T: +44 (0)20 8910 7032/ M: +44 (0)79 1955 5510
Natalia Hartmann – WTM Portfolio PR Executive
T: +44 (0)20 8439 5535/ M: +44 (0)74 0336 7331