The Travel Tech Show at WTM 2014 will be an impressive 20% bigger than last year’s inaugural event, seeing it retain its position as the largest dedicated travel technology event in the UK.
The Travel Tech Show at WTM was launched in 2013 following the phenomenal success of the travel technology region at WTM. The region at WTM 2012 was an impressive 70% bigger than it was at WTM 2010, so a dedicated event with dedicated resource was formed to help support this dramatic growth.
The inaugural Travel Tech Show at WTM was more than double the size of the travel tech region at WTM 2010 and 2014 is poised to be a further 20% larger. Additionally, more than a third (10,418) of WTM 2013 visitor delegates attended The Travel Technology Show at WTM.
A number of existing exhibitors have re-signed for 2014 including; TripAdvisor CodeGen, Illusions Online, Pegasus Solutions, Comtec, Open Destinations, TravelSim and ISO Travel Solutions.
The Travel Tech Show at WTM Senior Exhibition Director Simon Press said: “The growth of the Travel Tech Show at WTM has been phenomenal and reinforces the decision to make it a stand-alone event in its own right.
“The quality of exhibitors for the inaugural event was highly impressive and it is great to see so many of them, including Peakwork, TrustYou, Travel Designer, DCS Travel Booking System and ChannelRUSH, rebooking for 2014.”
Furthermore, The Travel Tech Show at WTM’s events programme was also phenomenally successful with more than 8,000 (8,101) attendees – a massive 88% increase on 2012, making it the most popular sector of events at WTM 2013.
The programme – which included strands on social media, mobile, blogging and technology – made up around half of the total 16,290 attendance of the WTM 2013 events programme.
The 2014 events programme is poised to be even more popular with an increased focus on mobile technology.
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About World Travel Market
World Travel Market, the leading global event for the travel industry, is the must-attend four-day business-to-business exhibition for the worldwide travel and tourism industry.
More than 50,000 senior travel industry professionals, government ministers and international press, embark on ExCeL – London every November to network, negotiate and discover the latest industry opinion and trends at WTM.
WTM, now in its 35th year, is the event where the travel industry conducts and concludes its deals.
WTM 2013 generated more than £2 billion of travel industry contracts, revealed independent research by Fusion Communications.
WTM is owned by the world’s leading events organiser Reed Exhibitions (RE), which organises a other portfolio’s of travel industry events including IBTM Events, the world’s leading showcases for the meetings and events industry and International Luxury Travel Market events.
In 2013, RE held more than 500 events in 40 countries bringing together more than six million people from around the world generating billions of dollars in business.
Reed Travel Exhibitions (RTE) is the world’s leading provider of exhibitions in the travel and tourism industry, with a wide-ranging portfolio of 21 international events in 14 countries throughout the Americas, Europe, the Middle East, Asia Pacific and Africa.
Its market-leading, business-to-business events cover all elements of travel and tourism, including leisure travel, luxury travel, meetings, events, incentives and business travel, as well as golf, ski and spa travel.
RTE is part of Reed Exhibitions.