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June 10, 2025June 19, 2025

How Small Nations Are Winning with AI in Tourism

Blog, WTM Team

Why the Future of AI in Travel Might Belong to the Small and Nimble Artificial Intelligence (AI) is no longer a buzzword, but a real force that’s rewriting the rules ... Read more

September 22, 2023September 22, 2023

Greece Showcases Sustainability at WTM London 2023

Press Releases, WTM London

Greece will again have a high profile at World Travel Market London (November 6-8, 2023) – the world’s most influential travel & tourism event – as the destination will showcase ... Read more

August 17, 2023August 17, 2023

WTM London 2023 Conference Programme Announced

Press Releases, WTM London

World Travel Market London 2023, the world’s most influential travel & tourism event, has announced details of its conference programme, with high-profile speakers and seminars. More than 60 conference sessions ... Read more

July 3, 2023August 30, 2023

Morocco has been announced as Premier Partner of WTM London 2023

Press Releases, WTM London

The partnership with World Travel Market, 6-8th November, will turn the spotlight on Morocco. The Premier Partnership announcement comes as Morocco experiences growth in its tourism activity, aiming to double ... Read more

April 18, 2023August 1, 2023

ITIC session to shine spotlight on industry financing at ATM 2023, with more than 150,000 pipeline hotel rooms currently under contract in GCC

Arabian Travel Market, Arabian Travel Market, Press Releases

Dubai, United Arab Emirates, 18 April 2023: Industry experts will gather in the UAE to discuss sustainable decision-making and financing during the International Tourism & Investment Conference (ITIC) Middle East ... Read more

November 11, 2022

Ministers highlight importance of tourism jobs in sector’s sustainable recovery

Press Releases, WTM London

Tourism ministers from around the globe say supporting local workers and small businesses is a vital element of the sector’s sustainable recovery from the pandemic. The politicians joined private sector ... Read more

November 11, 2022

More people want travel to give them an emotional connection, explorer Levison Wood says

Press Releases, WTM London

Filmmaker and adventurer Levison Wood says more people want to feel their travels will give them a “spiritual, emotional connection”. “They want to feel good about what their journey has ... Read more

November 11, 2022

Don’t overlook the long-term value of younger travellers, WTM panel says

Press Releases, WTM London

Countries must see younger travellers as an investment despite new obstacles to growing this market sector, experts have urged. A WTM London audience heard how younger travellers were the ... Read more

November 11, 2022

Futurist tips cryptocurrency and metaverse as key travel trends

Press Releases, WTM London

More travellers in the future will be able to pay for their holidays with cryptocurrency, according to futurist Rohit Talwar at World Travel Market London. He also urged travel companies ... Read more

November 11, 2022

EasyJet Holidays CEO tracks ‘seismic shift’ in travel’s attitude to sustainability

Press Releases, WTM London

There’s been a ‘seismic shift’ in attitudes from travel providers towards the importance of sustainability in recent years, the boss of EasyJet Holidays told World Travel Market. Harold Goodwin, WTM’s ... Read more

November 11, 2022

Gen Z influencer hails Ryanair and Virgin Atlantic marketing

Press Releases, WTM London

A Gen Z influencer has singled out Ryanair’s social media channels and Virgin Atlantic’s advertising some of the best in travel for younger consumers. Non-binary TikTok creator Perrin Hooper – ... Read more

November 11, 2022

Technology could help travel attract customers despite looming recession

Press Releases, WTM London

Addressing consumer demand for technology and sustainability could keep travel business better able to survive the economic downturn, a session heard at World Travel Market (WTM) London. Caroline Bremner, head ... Read more

November 11, 2022

Travel firms urged to pay better and consider their image

Press Releases, WTM London

Travel’s recruitment crisis means it can no longer offset lower pay rates with the promise of overseas visits and other perks, WTM London was told. An expert panel ... Read more

November 11, 2022November 11, 2022

How disability-friendly websites can improve your bottom line

Press Releases, WTM London

Companies should not overlook digital accessibility when considering travellers with disabilities or additional needs, a session heard at World Travel Market London. Up to 95% of websites are not ... Read more

November 11, 2022

WTM, London Best Stand Winners of 2022 Announced

Press Releases, WTM London

WTM, London Best Stand Winners of 2022 Announced The winners of the World Travel Market, London 2022 best stand competition have been announced. The show, at Excel Exhibition Centre, ... Read more

November 11, 2022

Buzzing with buzzwords

Press Releases, WTM London

WTM London’s technology-focused sessions concluded on a digital high, with attendees getting an update on some familiar trends and an introduction to some new ones. Artificial intelligence and big data ... Read more

November 11, 2022

WTM 2022 Day 3 Highlights

Press Releases, WTM London

Inclusion was a key theme of Day Three at WTM with greater diversity suggested as a way to help widen both recruitment and customer bases. Technology was predicted to become ... Read more

November 11, 2022

Pandemic recovery, recruitment issues and sustainability take centre stage on Day 2 of WTM London

Press Releases, WTM London

Day 2 of WTM London hosted dignitaries at this year’s Tourism Ministers Summit, while Responsible Tourism subjects included ‘green hushing’ and offered an alternative interpretation on space tourism and all-inclusives. ... Read more

November 11, 2022

Sustainability is green thread running through Day One of WTM London

Press Releases, WTM London

Sustainability was the key theme for the first day of World Travel Market London, as travel experts, ministers, destinations, tourism firms and airlines gathered in the ExCeL exhibition centre. Other ... Read more

November 10, 2022November 11, 2022

UNWTO initiative puts women at Centre Stage of Covid recovery

Press Releases, WTM London

A United Nations-led initiative to empower women in tourism in the aftermath of Covid has been hailed a success and is to be rolled out as a blue-print across the ... Read more

November 10, 2022November 11, 2022

Space flight technology is ‘the only way to get to net zero’

Press Releases, WTM London

Mass space tourism is still not yet on the horizon – but the billionaires investing in space travel are helping the planet to tackle the climate crisis. That was the ... Read more

November 10, 2022November 11, 2022

Travel marketing ‘must be more diverse and inclusive’

Press Releases, WTM London

Marketing experts have called on the travel industry to make its advertising more diverse and inclusive – and employ a broader range of staff. Carol Hay, Founder of consultancy McKenzie ... Read more

November 10, 2022November 11, 2022

Engineering a way to attract tech talent into travel’s hybrid workplace future

Press Releases, WTM London

The second day of technology-based sessions at WTM London looked at how the demand for developers, engineers and data scientists is prompting travel sellers and system providers to reassess how ... Read more

November 10, 2022November 11, 2022

Customers will expect sustainability credentials ‘as a given’

Press Releases, WTM London

Tour operators need to step up and make a positive impact with their holidays if they want future customers to continue booking with them, says the boss of G Adventures. ... Read more

November 10, 2022November 11, 2022

Youngest-ever Dragon, Steven Bartlett, shares the secrets of his success

Press Releases, WTM London

It’s not too late to start a podcast – but it’s hard work and you increasingly need to have an original idea, according to the man responsible for the UK’s ... Read more

November 10, 2022November 11, 2022

Space travel revolution ‘will benefit the planet’

Press Releases, WTM London

Commercial space travel will prompt a new industrial revolution that will far outweigh the environmental damage it causes, a leading exponent has claimed. Speaking at WTM London, Will Whitehorn, chair, ... Read more

November 10, 2022November 11, 2022

Hotels and car hire can educate on sustainability at home

Press Releases, WTM London

Travel companies can lead the way in encouraging sustainability at home, heard a session at World Travel Market (WTM) London. Sarah Habsburg, hotel marketing correspondent and founder of The School ... Read more

November 10, 2022November 11, 2022

Travel’s recovery rate is slowing, but the outlook is good, data reveals

Press Releases, WTM London

Global travel’s rate of recovery is slowing, but there is still cause for optimism about next year, according to market intelligence specialist ForwardKeys. ForwardKeys vice president of insights Olivier ... Read more

November 10, 2022November 11, 2022

Travel ‘a flag bearer for LGBT+ community but can do more.

Press Releases, WTM London

Travel is flying the flag for LGBT+ causes but more needs to be done. That was the message from a WTM London panel, with participants urging the industry to take ... Read more

November 10, 2022November 11, 2022

Leave toxic workplaces, urges burnout expert Kelly Swingler

Press Releases, WTM London

Burnout expert Kelly Swingler urges employees to trust their own instincts and leave toxic workplaces. The renowned executive coach and author told delegates that there is no single cause of ... Read more

November 10, 2022November 11, 2022

Give travel a global sustainability rating system, say experts

Press Releases, WTM London

The travel industry needs a single sustainability certification system to avoid ‘greenwashing’, a WTM London panel agreed. Around 150 tourism labelling schemes exist, some of them paid-for, the session heard. ... Read more

November 10, 2022November 11, 2022

‘Green hushing’ joins green washing in hampering responsible tourism choices

Press Releases, WTM London

It’s not only green washing that is holding back progress on responsible tourism but ‘green hushing’, a session heard at World Travel Market (WTM) London. Some companies making good progress ... Read more

November 10, 2022November 11, 2022

“Build product and they will come,” says slow travel pioneer

Press Releases, WTM London

Travel companies can “close the intention-action gap” by building easily bookable slow travel product says a pioneer in the field. Flight-free tour operator and B Corp Byway, launched during the ... Read more

November 10, 2022November 11, 2022

Sustainability will be top of the agenda again despite pandemic ‘blip’

Press Releases, WTM London

Holidaymakers have temporarily lost their focus on sustainability following the pandemic but will rapidly regain it, tour operators have predicted. A WTM London sustainability panel said the issue had slipped ... Read more

November 10, 2022November 11, 2022

Events and reunion travel have boosted recovery, research shows

Press Releases, WTM London

Early opening, VFR links and events have been the strong factors in driving travel’s recovery during 2022, a market intelligence specialist told delegates at World Travel Market London. “It’s the ... Read more

November 8, 2022November 11, 2022

Insight stage: The Future of Destination Management & How Wellness Aligns

Press Releases, WTM London

Tourist destinations can learn from the wellness industry and should become more aligned to its principles post-Covid, a WTM London Insight session heard. Speakers agreed there had been a paradigm ... Read more

November 8, 2022November 11, 2022

Responsible tourism is good for business, WTM London hears

Press Releases, WTM London

More CEOs are pushing responsible tourism towards the top of their agendas – underlining its increasing importance in business decisions, delegates on day one of WTM London heard. In a ... Read more

November 8, 2022November 11, 2022

Rooms with a view – hotels embrace innovation

Press Releases, WTM London

Hotel distribution was a recurring theme across the technology-focused sessions on the opening day of WTM London. Startups, futurists, brands and technology suppliers alike presented their own perspectives on the ... Read more

November 8, 2022November 11, 2022

Female aviation bosses describe Covid challenges during BIG Airline Session

Press Releases, WTM London

The Chief Operating Officer of TUI Airline has described summer 2022 as the most difficult since starting to work in the industry more than three decades ago. Dawn Wilson recalled: ... Read more

November 8, 2022November 11, 2022

The Future of Destination Management & How Wellness Aligns

Press Releases, WTM London

November 8, 2022November 11, 2022

Travel industry needs to optimise data to communicate its value better

Press Releases, WTM London

Travel and tourism must communicate its massive global worth better, putting it on the G20 agenda, a panel at WTM London has agreed. Travel is a major part of world ... Read more

November 8, 2022November 11, 2022

Cross-industry is key to sustainability success

Press Releases, WTM London

The industry needs to come together and work towards standard science-based targets, sharing best practice. That was the message from sustainability sessions on day one of World Travel Market, London. ... Read more

November 8, 2022November 11, 2022

Travel brands should embrace technology but refine their products first

Press Releases, WTM London

Fledgling travel brands were urged by an expert panel to put product before technology – but to quickly embrace the latter. Jono Vernon-Powell, founder of Nomadic Thoughts, said start-up brands ... Read more