Search Results for: social media

November 7, 2022November 11, 2022

Industry Report: Family, friends and social media are key influences for travel decisions

Press Releases, WTM London

Most holidaymaker choose their holiday destinations based on discussions with family and friends as well as influencers on social media platforms. That’s according to the travel professionals surveyed by World ... Read more

November 7, 2022November 11, 2022

Industry Report: Mind the generation gap – how social media influencers inspire Gen Z

Press Releases, WTM London

Social media influencers are inspiring one in five young travellers to head off on holiday – but their impact drops dramatically over the generations, new research shows. A poll carried ... Read more

June 17, 2021June 17, 2021

Using Social Media to Build Trust and Confidence in Tourism

ATM Virtual

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March 17, 2021March 22, 2021

Leveraging social media to drive bookings

Virtual Events, Webinars, WTM Virtual

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February 10, 2021February 9, 2021

How destinations can use social media to encourage travel once restrictions lift

Blog, marketing, Travel Industry

In an hyperconnected digital world, social media sites offer massive chances and tools for destinations to engage with travellers and help them travel safely again.

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November 13, 2020

Wrap Up: Holiday Pirates maintains social media focus during slowdown

Press Releases, Travel Forward

Deals publisher and inspiration brand Holiday Pirates has shared some of its social media secrets with the Travel Forward Virtual audience. Nick Cooper, head of the UK, told the audience ... Read more

August 24, 2020August 19, 2020

How the travel industry can use social media to rebuild trust

Blog, marketing, Social Media

When it comes to communicating hygiene protocols and safety measures, it’s important to talk directly to your target audience. Social media gives you that opportunity, if you get it right ... Read more

August 18, 2020August 19, 2020

How travel brands can use social media in 2020

Blog, marketing

Travellers use social media at every stage of their trip and now is the time for travel brands to make sure they are getting the most out of it.

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June 2, 2020June 12, 2020

Catch Up – Why now is the best time for social media marketing for tourism and how to do it

Video, Webinars

Speakers Lizanne founded Eco Africa Digital so that she could live out her two passions – ecotourism and online marketing. Her team has helped numerous tourism businesses grow their online ... Read more

May 13, 2020August 18, 2020

TOURISM: How to keep your company relevant in the social media during the crisis

Blog, marketing

*by Dre Nascimento Understand how to think about attractive publications for the public in the tourism sector without being sensationalist during the coronavirus pandemic Since the middle of March, the ... Read more

October 30, 2019October 29, 2019

Supercharge your social media with expert tips at WTM London

Press Releases, WTM London

Content is king on social media – and WTM London will be discovering why it reigns supreme and reveal the secrets to success. Across the three days of WTM London ... Read more

April 5, 2019

The Dorchester Collection takes social media offline in Brunei political row

Social Media

Blunt force trauma is a medical term which describes an injury caused when an object hits or strikes a body. These days, social media has pretty much the same effect. ... Read more

November 7, 2018

Social Media Marketing the Focus for UK&I on Day Three of WTM London

WTM London

A survey of more than 100 travel brands has found more than 90% use Facebook as a marketing tool and similar number e-newsletters, with 20% saying they no longer issued ... Read more

November 5, 2018

Social media and social responsibility key themes on WTM London’s Global Stage

WTM London

The increasing importance of social media – particularly Instagram, the challenge of managing tourism in popular cities and social enterprise all formed topics on the Global Stage on Day One ... Read more

November 4, 2018

Social Media at WTM London 2018

Social Media

WE are delighted to be back at World Travel Market to deliver seven world-class seminars on the best use of social media in today’s travel and tourism industry. The pace ... Read more

October 4, 2018

Cornwall benefits from social media tourists – but inland UK misses out

Social Media

England had its hottest summer ever this year, while the UK as a whole equalled previous highs set since records began in 1910. The heatwave lasted 46 days, from June ... Read more

June 29, 2018August 18, 2020

Are we getting tired of social media?

Blog, marketing, Social Media

The scandal around the use of data harvested on Facebook has caused many people to reassess their use of the social networking site and saw the rise of the #DeleteFacebook ... Read more

March 13, 2018

Social media – back in the day…

Blog, Social Media

By Kathi Everden A golf challenge on the opening day, VIP evening preview, lunch time closures and public days … it was all very different when Arabian Travel Market kicked off ... Read more

March 1, 2018August 18, 2020

Social media mayhem, why bloggers need to control their creative content

Blog, Blogging, marketing, Social Media

One of the most common questions you’ll get at many blogging and influencer conferences these days from new content creators is “what advice would you give someone starting out today?”. ... Read more

February 22, 2018June 2, 2020

Social media expertise needed as the market gets complicated

Technology

For three years from 2014-17, I looked after a lot of social media accounts. It was the phase where travel companies knew they had to have social, but had no ... Read more

December 12, 2017

Social Media – a curate’s egg for tourism?

RT Marketing

The concept of the “curate’s egg” was first used in the British satirical magazine Punch by George du Maurier in November 1895. The curate was too timid to complain of ... Read more

November 30, 2017

The best social media projects of 2017

Social Media

This year, the Faroe Islands won. Their victory highlighted, yet again, the importance of setting out on a project with a clear strategy. Because there are many ways to use ... Read more

October 18, 2017October 18, 2017

WTM London puts Social Media and Artificial Intelligence under the spotlight

Press Releases, WTM London

How destinations market themselves as social media grows in importance will be a key topic at WTM London 2017, the leading global event for the travel industry. The issue will ... Read more

August 30, 2017October 10, 2017

Using social media to do more than sell holidays

Overtourism, Responsible Tourism, Social Media

Among this summer’s slew of stories about overtourism, one took a slightly different angle. In an article titled 10 tourist destinations ruined by Instagram, the Independent reported how “the rise ... Read more

July 6, 2017October 4, 2017

How social media has helped make music tourism explode

Blog, Social Media, Video

Tourism associated with gigs and music festivals like Glastonbury is now big business.  UK Music’s Wish You Were Here study in 2016, revealed that music tourism generated £3.7 million in ... Read more

June 14, 2017August 18, 2020

Forget social media – why quality blog content is the most valuable

Blog, Blogging, marketing, Social Media

It’s easy as a blogger to find yourself chasing your own tail scrambling to keep up with the latest social media platform and focusing on your follower numbers. Amongst all ... Read more

June 6, 2017September 18, 2017

Pandora’s Paradox: social media, tourism and FOMO

Carbon & Water, Responsible Tourism, RT Marketing, Social Media

Last week, a village in Switzerland got loads of press coverage for banning tourists from taking photos of its scenery and sharing them on social media. According to the local ... Read more

May 26, 2017May 26, 2017

DMO bosses reveal their social media tactics in attracting visitors

Social Media

With the summer season approaching, this should be a cracking year for British holidays. Forecasts say the weakened pound and fragile economic confidence is likely to see more Britons taking ... Read more

April 6, 2017April 26, 2017

Who’s winning the social media arms race?

Social Media, Video

It’s been a busy month for the major social networks, with a flurry of new features announced. But who is making the best new features? Facebook effects, Stories and location ... Read more

March 20, 2017March 20, 2017

How important is social media in attracting visitors to Britain?

Social Media

A lot, according to Visit Britain – and it’s going a long way to disrupting traditional research methods. Will talking to friends, family and colleagues replace other types of recommendation? ... Read more

December 12, 2016January 26, 2017

Instagram: the winner in the 2016 social media channel wars

Social Media

Instagram is looking forward to 2017 by adding a host of bells and whistles to its increasingly strong dominance of social media channels. While Twitter’s social stock has shrunk, and ... Read more

October 4, 2016February 2, 2017

Please like, share and follow: WTM London announces 2016 social media line-up

Press Releases, WTM London

World Travel Market London 2016, the leading global event for the travel industry, has lined up Facebook’s head of travel, the Instagrammer known as ‘the globe-trotting hunk’ as well as ... Read more

August 26, 2016January 23, 2017

Why do people use social media? The answer is revealed

Social Media

FIVE years ago, Travel Perspective was asked by an online travel agent to help re-write all of its destination content following a big algorithm change by Google. The change, the ... Read more

August 9, 2016February 2, 2017

Social Media Superstar To Talk At WTM London

Press Releases, WTM London

He’s been described as Instagram’s ‘hottest male traveller’, – and he’s coming to World Travel Market London 2016. Jeremy Jauncey, the founder of Beautiful Destinations, is said to be the ... Read more

August 5, 2016April 21, 2022

Is your social media strategy ready for The Olympics?

Social Media

How is your gold plated social media strategy shaping up ahead of tonight’s launch of The Olympic Games? Just putting the finishing touches to your schedule of posts to tie ... Read more

June 27, 2016January 23, 2017

How Social Media Is Being Deployed At Euro 2016

Social Media

Social media has been a key part of this year’s Euro 2016 football championships. Twitter added new features just for the championship, including auto-generated emojis when you use the #EURO2016 ... Read more

May 31, 2016February 17, 2017

ATM 2016 in Review – Social Media and Blogging Trends

Blog, Blogging, Social Media

I have been attending Arabian Travel Market in Dubai for years – either as an exhibitor, a visitor, or media and always thoroughly enjoyed it. This year though, I was ... Read more

March 4, 2016January 23, 2017

Social media analytics: be careful what you choose

Social Media

A COUPLE of years ago, I started playing with an analytics tool called Sumall. It’s essentially a site that pulls together social media statistics from all platforms, makes sense of ... Read more

February 22, 2016January 23, 2017

Five ways to save time on social media

Social Media

One of the most annoying quirks of Instagram is finally being addressed, bringing an end to a nightmare suffered by social media managers who have to look after multiple accounts. ... Read more

February 8, 2016April 14, 2022

Find a friend in Iceland through social media

Social Media

One of the many, many benefits of this technological age is that it has allowed destinations to put themselves on the map in a way that they wish to be ... Read more

November 4, 2015February 2, 2017

Yes minister: social media has revolutionised tourism branding

Press Releases, WTM London

“The rules of the game have changed and the consumer is in command.” That was the conclusion from Dr Taleb Rifai, Secretary-General of the UN World Tourism Organization, after today’s ... Read more

November 2, 2015February 2, 2017

Keeping in with the crowd: Luxury hotels turn to social media to design and fund new properties

Global Trends Report, Press Releases, WTM London

Luxury hotels are turning to crowdsourcing and crowdfunding to get their properties financed, rather than banks and traditional investment routes, reveals the WTM Global Trends Report 2015, in association with ... Read more

October 20, 2015February 2, 2017

Social media takes centre stage at WTM London

Press Releases, WTM London

This year’s social media programme at World Travel Market London 2015 takes place across three days and will feature senior executives from Facebook, Twitter and Tripadvisor as well as startups, ... Read more

October 7, 2015January 23, 2017

Social media helps business to bloom in British tourism

Social Media

A COUPLE of years ago, my wife and I made the big move out of London to Dorset to set up a cut flower business. The business plan was that ... Read more

May 5, 2015January 23, 2017

Tourism Attractions Should Embrace Social Media

Social Media

There was a distinct moment when David Coulthard realized he had ‘cracked’ the challenge of encouraging his staff to adopt social media. The marketing manager of Salisbury Cathedral in south-west ... Read more

December 17, 2014April 29, 2022

Social Media: bye bye fictitious figures

Social Media

Over the past five years, bloggers and brands have built fictitious number of real followers. They have bought followers, blindly followed everybody that follows them (without regard) or hashtagged to ... Read more

November 22, 2014June 15, 2020

Social Germany: the art of embracing social media

Reports, Social Media

By the end of 2015, Germany is expected to have the largest number of social media users in western Europe, overtaking the UK in the process, according to eMarketeer. Penetration ... Read more

November 3, 2014February 2, 2017

Hotel Chains Recognise Benefit of Guests’ Social Media

Global Trends Report, Press Releases, WTM London

Leading hotel chains are rewarding guests who use “braggies” to share their experiences on social media, reveals the WTM Global Trends Report 2014, in association with Euromonitor International, released today ... Read more

October 27, 2014April 20, 2022

How delegates can engage with the WTM Social Media Team

Social Media

I came across a great article by Mashable entitled, ‘5 Tips for Using Social Media During Conferences’describing how best to interact when attending conferences using social media. With World Travel ... Read more

August 13, 2014January 24, 2017

What is the ROI of social media?

Social Media

This post’s title is a much repeated question and one that is often answered by digital agencies with “What is the ROI of a chair or a phone?” The chair ... Read more

July 31, 2014January 24, 2017

The splintered picture in travel and social media

Aviation, Social Media

I work with social media in travel every day. Nose down to the grindstone, I don’t sniff the air often enough to always gauge what others are doing. But this ... Read more

July 7, 2014September 18, 2017

How to make a difference using social media marketing for tourism

Blog, Carbon & Water, Responsible Tourism, RT Marketing

Social Media gives travel companies an incredible opportunity. How can we use the tools better and provide leadership as well as noise?

Read more

May 22, 2014January 24, 2017

The social media expert is dead. Discuss

Social Media

There have been a few more blog posts doing the rounds recently announcing the death of the social media consultant. The broad argument goes that, as companies have gotten used ... Read more

April 28, 2014March 23, 2015

Social Cape Town: A City That ‘gets’ Social Media

Reports, Social Media

In 2009, in the run-up to the World Cup, Cape Town Tourism rolled out its first digital tourism marketing strategy. Five years later, the city is now widely recognised as ... Read more

April 2, 2014May 11, 2017

8 essential social media tips for the African Travel Industry

Social Media

Social media is now an important part of the marketing mix for African travel organisations. The vast majority of businesses now have some form of social media presence. My company, ... Read more

March 27, 2014January 24, 2017

Video back in favour again on social media

Social Media

Screenshot by Jennifer Van Grove/CNET There’s an old saying in journalism that goes like this: One is interesting, two is co-incidence, three is a blog post. That is to say, ... Read more

February 18, 2014February 12, 2015

Social Media Report: The Silk Road

Reports, Social Media

The connected Silk Road It would be easy to think that the Silk Road – the traditional trade route linking Europe and Asia that brings to mind images of searing ... Read more

October 7, 2013February 12, 2015

Social Media Report: Turkey

Reports, Social Media

General overview of Social Media, internet and communications in Turkey There is a huge appetite for digital media in Turkey, despite home internet access being among the lowest in Europe. ... Read more

June 21, 2021June 21, 2021

Unraveling the power of Social-Media to generate “Engagement-Driven-ROI”

ATM Virtual

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September 9, 2016January 23, 2017

Is the Government finally getting serious about how social and digital media can boost British tourism?

Blog, Social Media

Summer has been normally the quiet time of year, when everyone in the travel industry is on holiday with the rest of the country. But there’s been a sea change. ... Read more

November 1, 2021November 1, 2021

Industry Report: Covid fuels car-cation travel trend as holidaymakers maintain a safe social distance

Press Releases, WTM London

Continuing demand for Covid-safe travel is expected to fuel a boom in holidaymakers getting away in their own car in 2022, so they can socially distance and keep contact with ... Read more

February 28, 2020

Travel & Tourism Media Insight Forum – A journey into navigating media partnerships

Press Releases, WTM Africa

Hosted on Day 1 of World Travel Market Africa, the Travel and Tourism Media Insight Forum, sponsored by National Geographic, will bring together key decision-makers from destinations -both global and regional – media ... Read more

February 8, 2019February 8, 2019

Facebook messaging integration: is dark social going to get brighter?

Social Media

Messaging apps such as WhatsApp and Facebook Messenger are a shady place. Lots of stuff gets shared around in these private places. That’s kind of annoying if you work in ... Read more

October 12, 2018

15ToGo uses blockchain to link social travelers with suppliers

Exhibitor News 2018

A startup backed by one of Eastern Europe’s leading entrepreneurs will be showing visitors to its stand at Travel Forward how blockchain can help solve many of the problems inherent ... Read more

August 15, 2018August 18, 2020

Neglect your blog and social and suffer the consequences

Blog, Blogging, marketing, Social Media

For the life of me, I fail to understand why a travel and tourism site starts a blog or a social media channel if it can’t maintain it. Mitigating circumstances ... Read more

July 19, 2018July 19, 2018

The rise of social businesses in travel – Vicky Smith‘s Earth Changers

Women in Travel

For my latest blog, I am delighted to interview the passionate founder of Earth Changers, Vicky Smith. Like me, Vicky is passionate about empowering women through sustainable tourism and giving ... Read more

June 28, 2018June 28, 2018

Marketing and Media firms snap up spaces at WTM Agency Pavilion

Press Releases, WTM Latin America

The WTM Agency Pavilion is set to become a hive of activity as companies involved in media, PR, marketing and related services jump to secure a presence in this exciting ... Read more

May 22, 2018

Marketing and Media firms snap up spaces at WTM Agency Pavilion

Press Releases, WTM London

The WTM Agency Pavilion is set to become a hive of activity as companies involved in media, PR, marketing and related services jump to secure a presence in this exciting ... Read more

April 16, 2018May 22, 2018

Social Earth – 35,000 Muslim travellers take part in new survey

Arabian Travel Market

Variety of halal food in the hotel, list of nearby mosques and nearby halal restaurants score heavily 35,000 Muslim travellers participate in Sociable Earth’s survey on Halal Tourism Key results ... Read more

November 8, 2017February 14, 2018

Move on from the wow of augmented and virtual reality now and get creative say digital media experts at WTM London

WTM London

Sessions on intelligent travel, Blockchain and Facebook were among highlights on the final day of the Travel Tech Show at WTM London on Wednesday 9 November.   Specialists shared how ... Read more

March 24, 2017March 24, 2017

Social followers: a numbers game

Blogging, Social Media

Social followers: a numbers game  When it comes to working with digital Influencers over social media, top line numbers are still the first thing that many brands, destinations and agencies ... Read more

July 25, 2016January 23, 2017

How England’s Newest Tourist Attraction is using Social and Digital

Social Media

One of Britain’s newest tourism attractions has opened in County Durham this summer and its organisers are hoping to match some of the success of Puy du Fou, France’s fourth ... Read more

November 26, 2015May 26, 2017

MENA trade media and the tourism industry

Trends

by Tony Fields, General Manager at TTG MENA 1) How important is the role of a travel trade media publication in the motivation of the tourism industry? The role of ... Read more

August 28, 2015January 23, 2017

Google: rich social search and the anticipation game

Social Media

Google’s first results page has come a long way since the company launched 17 years ago. When we first started using that rather clever search engine, the page it threw ... Read more

August 5, 2015January 23, 2017

Do you have social video FOMO?

Technology

It used to be easy, video was the reserve of TV advertisements, documentaries and films; whilst “going viral” was limited to that time your Nan got stuck in a rubber ... Read more

November 22, 2014March 23, 2015

Social Germany in Numbers

Infographics

Social Germany: the art of embracing social media Check out the report here.

Read more

October 28, 2014June 15, 2020

Social Shanghai: The Great Firewall and the Chinese platforms

Reports, Social Media

When China and social media appear in the same sentence, the first thing a Westerner often thinks is that they are banned. This is all down to something known colloquially ... Read more

September 24, 2014January 24, 2017

Instagram: the star social performer of 2014

Social Media

Let’s put video to one side for a moment. But if you accept that images are very important to your social media strategy, then Instagram has to be near the ... Read more

September 9, 2014January 24, 2017

From Ice Buckets to Bucket Lists: social goes commercial

Social Media

You cannot fail to have noticed the Ice Bucket Challenge videos that have been filling our Facebook news feeds over the summer. According to Facebook, between 1 June and 1 ... Read more

August 20, 2014March 23, 2015

Social Denmark: it’s all about recommendations

Reports, Social Media

Throughout Denmark, at 50 popular tourist spots, you will find a sign this summer encouraging visitors to take a photo. Like the photo above. Each sign carries a distinct hashtag, ... Read more

June 23, 2014June 2, 2020

Social Qatar: Watching the World Cup with interest

Reports, Social Media

QATAR has more reason to watch the World Cup this year as it looks to Brazil to learn what lessons it can put into practise when hosting the tournament in ... Read more

April 28, 2014March 23, 2015

Social Cape Town in Numbers

Infographics

Social Cape Town: A City That ‘gets’ Social Media Check out the report here.

Read more

March 9, 2021March 8, 2021

How travellers are using YouTube rather than Google when choosing hotels

Blog, marketing, Social Media

As the second-largest search engine after Google and the second-most used social media platform, YouTube should not be overlooked when thinking about a potential guest’s customer booking journey.

Read more

September 16, 2020September 9, 2020

Instagram Reels – how to use them for travel brands and destinations

Blog, marketing, Social Media

Whether you’re a travel brand or destination, incorporating Instagram Reels into your social media strategy is a great way to stand out from your competitors.

Read more

August 17, 2020August 17, 2020

How to develop a hashtag strategy for your travel brand

Blog, marketing, Social Media

Whether you’re just setting up your brand’s social media handles, or you’ve been on Instagram for a while, having a hashtag strategy is key to increasing the visibility of your ... Read more

December 3, 2024December 3, 2024

Travel Reimagined: RX’s New Report Highlights the Transformative Power of Influencers in Shaping the Future of Travel 

Press Releases, WTM London

In an era where social media is revolutionising how people experience the world, RX, a global leader in exhibitions, unveils its latest report, The Power of Influence. This report sheds ... Read more

November 7, 2024November 11, 2024

Katherine Ryan Airs Her Travel World View as WTM London Closes with A Smile

Press Releases, WTM London

The final day of WTM London 2024 saw comedian and travel show presenter Katherine Ryan delivering the closing keynote with a speech referencing resilience, risks and rawdogging. Ryan’s speech ended ... Read more

November 7, 2024November 11, 2024

Travel Podcast Star Reveals Top Digital Marketing Trends at WTM London

Press Releases, WTM London

In a packed World Travel Market London session on digital marketing trends, Dan Christian, host of the popular Travel Trends podcast revealed the top five trends he had noted from conversations with ... Read more

November 6, 2024November 11, 2024

World Travel Market London: Sustainability, Diversity and Digital Marketing in the Spotlight on Day Two

Press Releases, WTM London

Sustainable and regenerative tourism was in the spotlight on the second day of World Travel Market London, along with other key issues such as diversity and digital marketing. Speakers at WTM ... Read more

October 2, 2024October 2, 2024

Culture and Marketing Across Borders: Strategies for Global Success

Blog, marketing

In today’s interconnected world, expanding into international markets presents both opportunities and challenges for businesses, especially in the travel industry. Every country has its unique cultural, linguistic, and regulatory hurdles ... Read more

May 8, 2024May 8, 2024

Video content key to engaging Gen Z travellers, say experts at ATM 2024

Arabian Travel Market, Arabian Travel Market, Press Releases

Dubai, United Arab Emirates, 8 May 2024:    In an enlightening session on “How To Build Influence with Gen Z in Just 30 Seconds”, Marc-Antoine Simon, Industry Manager, Travel and ... Read more

February 1, 2024February 20, 2024

How are We Shaping the Future of Travel?

Arabian Travel Market, Blog, Halal Tourism, Trends

By Hafsa Gaher, Founding Partner and Director at Archer & Gaher Adventures Travel has always been about discovery. From the out-of-the-box package holiday to the seasoned backpacker, there is always ... Read more

December 6, 2023December 6, 2023

Seasonality in Tourism: How to Adapt Your Marketing Strategy

Blog, Destinations, marketing, Travel Industry, Trends

Travel and tourism is one of the most dynamic and rapidly growing industries in the world. As such, much like any sector, it is faced with its own challenges. One ... Read more

November 8, 2023November 9, 2023

WTM London 2023 – Day 3 – Wrap Up

Press Releases, WTM London

Sustainability and specialist travel topped the agenda for the final day of WTM London 23, with a well-known TV documentary maker wowing the audience with a keynote to round off ... Read more

November 7, 2023November 8, 2023

WTM London 2023 – Day 2 – Wrap Up

Press Releases, WTM London

Day two of World Travel Market London 2023 – the world’s most influential travel and tourism event – saw key topics discussed including diversity and inclusion, the future of travel ... Read more

October 19, 2023October 18, 2023

What is a Customer Persona in Travel Marketing?

Blog, marketing, Travel Industry

It’s a well-known piece of marketing advice that the best way to run any kind of successful campaign is to have a very clear understanding of who the intended audience ... Read more

October 2, 2023October 2, 2023

LGBTQ & the power of travel

Blog, LGBT

*By Simon Mayle, Event Director ILTM North America, ILTM Latin America & Proud Experiences Our raison d´etre at PROUD Experiences is to ensure everyone feels like they belong everywhere when ... Read more

September 22, 2023September 22, 2023

Greece Showcases Sustainability at WTM London 2023

Press Releases, WTM London

Greece will again have a high profile at World Travel Market London (November 6-8, 2023) – the world’s most influential travel & tourism event – as the destination will showcase ... Read more

August 28, 2023September 1, 2023

Why Local SEO is Important for Travel Brands

Blog, Destinations, marketing, Travel Industry, Trends

In today’s digital landscape, establishing a strong digital presence has become imperative for businesses across all industries. However, this is especially important in the travel sector which is built upon ... Read more

June 8, 2023June 7, 2023

Building a Community with your Travel Brand: Why is it Important?

Blog, marketing, Social Media, Travel Industry, Trends

By Tom Mcloughlin, Founder, SEO Travel Community building is a marketing approach that has been getting more and more attention in recent years. Consumer priorities and values are changing, and ... Read more